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Elon Musk announces $8 monthly subscription to certify his Twitter account

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Steph Deschamps / November 2, 2022

Elon Musk, the new owner of Twitter, announced in a tweet Tuesday the upcoming launch of an $8-a-month subscription for users who want to have their accounts certified as authentic.

 

The social network has been offering paid feature subscriptions since last year, but the CEO wants a new, more expensive and more widely adopted offering that will diversify the platform’s revenue streams.

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“The current system of lords and peasants, with those who have the blue tick and those who don’t, is bullshit. Power to the people! Blue for $8 a month,” said the boss of Tesla and SpaceX, which bought Twitter on Thursday.

 

So it plans to merge together Twitter Blue – a $5-a-month subscription for a more comfortable reading mode and editing tools – and the possibility for eligible accounts to have their identity verified and certified.

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Currently, only certain profiles can apply for this blue check mark authenticity, including governments, companies, media, political, cultural or sports personalities, etc. They can lose their badge if they don’t have the right to use it. They can lose their badge if they do not respect the rules of the platform.

 

Since Friday, Elon Musk has asked engineers to work relentlessly on this overhaul of the system.

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He said that subscribers will have other benefits: their tweets will appear first, they will be able to post longer videos and audio messages, and will be exposed to “half as much advertising”.

 

The subscription price will be adjusted by country.

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“This will also bring revenue to Twitter to reward content creators,” he concluded.

 

The richest man in the world has repeated since the beginning of the eventful buyout process that he embarked on this operation out of interest in this “public square” essential to democracy, and to “help humanity”.

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He indicated that profitability was not his priority. But Twitter is a network whose revenue comes 90% from advertising and has never been very profitable compared to its Californian neighbors Meta (Facebook, Instagram) and Google (YouTube).

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Chris TDL Organizations is a Multinational parent managing company or multiple marketing and brand management entities.

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Apple would work on a new Mac with touch screen.

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5 months ago

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January 14, 2023

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Steph Deschamps / January 13, 2023

Apple is considering giving its Mac computers a touchscreen, Bloomberg news agency reported Wednesday.
 
This would be a major turning point for the company, as co-founder Steve Jobs once said that the technology was “ergonomically terrible”.
 
Bloomberg has learned from a good source that engineers at the American company are actively working on the project, a sign that touchscreen Macs are being seriously considered. However, this has not yet been confirmed. Apple has refrained from commenting.
 
Apple has been saying for more than a decade that a touchscreen is not suitable for laptops and that an iPad is a better option for those who want to have this technology. An opinion that Apple’s competitors don’t necessarily share, as many of them have launched touchscreen computers.

 

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Nearly 100 Starlink internet terminals active in Iran, according to Elon Musk

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5 months ago

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December 27, 2022

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Steph Deschamps / December 27, 2022

Nearly a hundred Internet terminals of the Starlink network are active in Iran, said Monday the boss of SpaceX Elon Musk.
 
The American billionaire had promised in September to deploy the Starlink satellite network in Iran at a time when Iranian authorities are increasingly restricting access to the Internet.
 
Soon 100 active Starlinks in Iran,” Musk tweeted Monday.
 
Starlink has a network of more than 2,000 small satellites in low orbit above the earth, which can provide internet access. Ground terminals are then connected to routers that generate wifi and thus internet access.
 
Since the beginning of the war in Ukraine, SpaceX has delivered thousands of terminals to provide internet access. Some 25,000 terminals have been deployed in the country to date.
 
Protests have been shaking Iran since the September 16 death of Mahsa Amini, a 22-year-old Iranian Kurdish woman, after she was arrested in Tehran by police. Since then, hundreds have been killed, thousands arrested and two 23-year-old men hanged.
 
Iranian authorities have since restricted access to Instagram and WhatsApp — until this fall the only social networks still available — and to VPNs, which Iranians use to access banned sites.
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Elon Musk announces he will step down as head of Twitter

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6 months ago

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December 22, 2022

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Steph Deschamps / December 22, 2022

Musk announced Tuesday on Twitter his intention to leave the head of the social network once he has “found someone crazy enough” to replace him, explaining that he will then focus on the “software and server teams.
 
The owner of the microblogging platform was reacting to the result of the poll that he himself had initiated on Monday on Twitter, asking whether he should step down as head of the company or not, with 57% of the 17 million voters having answered in the affirmative.
 
If he had initially stated that he would comply with the result of his poll, Mr. Musk had sent in recent hours rather contradictory signals, seeming at first to believe that the result had been distorted by the vote of bots.
 
Less than eight weeks after its takeover of the social network for $44 billion, Twitter does not see the storm subsiding. The company is on the verge of a financial collapse having lost a number of advertisers in the face of the risk that the billionaire’s desire to reduce content moderation represents for brands.
 
Earlier in the day, Elon Musk had retweeted the result of an opinion survey conducted by the HarrisX institute, among its own sample of users of the platform, and which gave 61% of respondents in favor of his retention as CEO.
 
“Interestingly, this seems to suggest that we have a slight problem of bots on Twitter,” said the owner of the platform in response to the tweet of the institute presenting the results.
 
A comment that came after Elon Musk approved another tweet suggesting that his survey had been victimized by bots. He also said that any new poll would now be reserved for paying Twitter users.
 
In the past, the businessman had already relied on polls to support debatable decisions, such as the reactivation of the account of former U.S. President Donald Trump, as well as other users who were suspended.
 
The result of its latest poll initially led to a rise in the share of Tesla, whose investors are increasingly critical of the attention given to Twitter since the acquisition, to the detriment of the car manufacturer, they believe.
 
Several U.S. media had assured that Elon Musk was looking for a replacement, citing anonymous sources, an information that the owner of Twitter had then rejected by a simple mocking emoticon on the social network.
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